Author

Jeff Waite

As an optimization strategist, Jeff helps an array of business owners implement process-based growth initiatives, perfectly personalized to fit their offerings and industry.

Posts
December 9, 2013

Best List of Free Blog Sites Online

This List of Free Blog Sites is a must-read if you’re thinking of publishing online. A free online blog site is a great way to establish the voice of your business or organization, as well as regularly communicate with your audience.

Filed under: Content Marketing || Tagged under:
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December 5, 2013

How to Block Pop Ups on Google Chrome

Once you read this blog post about how to block pop ups on Google Chrome you’ll be set for an ad-free internet browsing experience.

Filed under: Producivity, Tutorials || Tagged under:
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December 4, 2013

How to Invite Friends to Facebook Via Email

Inviting friends to Facebook via email is very easy. And in this short blog post I’ll show you exactly how to send your friends a Facebook invite to their email inbox.

Filed under: Social Media || Tagged under:
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December 3, 2013

The Top Small Business Magazines

The Top Small Business Magazines can give you a leg up as a small business owner, online marketer or entrepreneur. Read this blog post to learn which top small business magazines are worth subscribing to.

Filed under: Business, News || Tagged under:
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December 2, 2013

The Best Online File Backup Services

The Best Online File Backup Services can be a lifesaver. Not only do you have a secure spot to keep your files backed up in the event of a hard drive failure, but you’re also able to access your files from anywhere with an internet connection. Read this blog post to learn which option is best for you.

Filed under: Business, Emerging Technologies || Tagged under:
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November 29, 2013

The Growth of Online Social Networking in Business

Everywhere you look it feels like companies are posting on Facebook, closing new deals on LinkedIn and foregoing press releases for 140 character blurbs on Twitter. So can the growth of online social networking in business really be sustainable?

Filed under: Content Marketing, Social Media || Tagged under:
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November 28, 2013

Free Email Providers With Custom Pages

Free Email Providers with Custom Pages can really help your email marketing stand out. When you have beautifully designed email pages that can be delivered by your email provider for free… well, you’re one step closer to making your bottom line sing.

Filed under: Direct Marketing, Email Marketing || Tagged under:
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November 27, 2013

3 Free Online Business Advertising Ideas

Free Online Business Advertising Ideas are always in high demand from entrepreneurs and marketers looking to make the most of the internet. So read this short blog post to discover 3 free online business advertising ideas that can get your marketing efforts started on the right foot.

Filed under: Content Marketing, Conversion Optimization || Tagged under:
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November 25, 2013

Finding The Best Company to Run Email Marketing Campaigns

The last thing you want to do is invest in your email marketing only to have your customers call you a spammer. So how do you achieve email marketing mastery without stepping on the toes of your most loyal email recipients?

Filed under: Email Marketing || Tagged under:
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November 21, 2013

How Abstraction Is Asphyxiating your Business

It’s an epidemic. Marketers, salespeople and business owners everywhere are paralyzing their bottom-line results. Read this blog post to find out why…

Filed under: Business || Tagged under:
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Base Terminology

SEO is the process of affecting the visibility of a website or a web page in a search engine's un-paid ("organic") search results.
The semantic web refers to the next stage of the world wide web and aims to ascribe semantic meaning to all web content through a collection of systems of classification. This means that, in the future, machines will be able to better understand the content we produce, resulting in better search results, new applications and an Internet that is fundamentally different from the one we use today!
What if each of the objects around you had a unique identifier that can be connected to the Internet? The goal of the Internet of things is to equip all objects in the world with tags that allow them to be digitally organized or manipulated. The implications? Less theft, less waste and the ability to control your surroundings in a manner never before possible.
Conversion optimization is the practice of modifying the parameters of a lead-generating system to stimulate a higher success rate as defined by goals. Most conversion optimization is structured to create an increase in ROI (return on investment). We frequently use multivariate and A/B split testing when optimizing conversion, wherein we test two or more systems at the same time, analyze their performance and deduce precisely what action items will bring us closest to the set goals in the least amount of time.
Market diagnostics or analytics is the process of collecting and analyzing business data — especially consumer data. This allows us to assess and improve the effectiveness of a marketing campaign.
In many applications today, there is such a phenomenal quantity of data available that it's difficult to collect and process with traditional database tools. The field of collecting, manipulating and drawing conclusions from massive quantities of data from a particular source is known as big data.
What started as a CMS (content management system) that was only meant to create and edit blog content has grown at a tremendous rate to become the most ubiquitous system for developing websites on the internet. WordPress accounts for an incredible 15% of all sites on the web.

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RT @PicardTips: Picard holiday tip: Religion and commercialism will both fade over generations. Generosity and kindness, however, will endu…

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