March 16, 2015

Should Businesses Ever Consider Daily Deals?

A few years ago it seemed like the daily deal industry was in the news everyday, but the tide has changed. Is there any value in daily deals left for businesses?

Filed under: Business, Conversion Optimization || Tagged under:
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May 15, 2014

Optimize Your Life : In 3 Easy Steps

When you’re working in online marketing it’s easy to obsess over optimization. In fact, it’s encouraged. But there’s something most marketers miss.

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March 24, 2014

Mobile Devices: The Inequality of Market Share and Money

The battle between iOS and Android makes it clear that the most market share doesn’t always equal the most money. And while this counter-intuitive conclusion might have surprised you, it makes a lot of sense when you start to peel back the layers of the onion.

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March 3, 2014

Interesting Psychology Articles for Sales and Marketing

A reader recently asked me about the most interesting psychology articles for sales and marketing. Below are some of my favorite resources, tips and tools to help you find interesting pscyhology articles.

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February 19, 2014

Business Infographics Explained

Business Infographics are worth checking out. That’s because business infographics are more than just interesting, they’re also profitable!

Filed under: Business, Content Marketing, Graphic Design || Tagged under:
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January 28, 2014

What Does a Copywriter do?

While copywriters aren’t talked about as much as graphic designers or website programmers, they can do more to improve your marketing return on investment than almost anyone else…

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January 22, 2014

Business Website Designs

Business Website Designs vary based on the type of site, and what you’re trying to achieve. In this blog post I’ll share some of the most popular business website designs we’ve made in the last year.

Filed under: Business, Web Development || Tagged under:
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January 16, 2014

Business Plan Coach Services

Business Plan Coach Services aren’t something you hear a lot about. But whether you’re a startup or start-over, the right business plan coach service can help you stay on the right track.

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December 17, 2013

Technology’s Effect on Communication (And What It Means for Business)

Technology’s Effect on Communication cannot be understated. And the influential grasp technology exerts on communication is only going to increase, – especially when it comes to online business.

Filed under: Business, Producivity || Tagged under:
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December 12, 2013

Internet Advertising Agencies Explained

Of course, the Internet has been around for decades now. But surprisingly enough, advertising on the internet is just starting to become mainstream. Are you doing it right?

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Base Terminology

SEO is the process of affecting the visibility of a website or a web page in a search engine's un-paid ("organic") search results.
The semantic web refers to the next stage of the world wide web and aims to ascribe semantic meaning to all web content through a collection of systems of classification. This means that, in the future, machines will be able to better understand the content we produce, resulting in better search results, new applications and an Internet that is fundamentally different from the one we use today!
What if each of the objects around you had a unique identifier that can be connected to the Internet? The goal of the Internet of things is to equip all objects in the world with tags that allow them to be digitally organized or manipulated. The implications? Less theft, less waste and the ability to control your surroundings in a manner never before possible.
Conversion optimization is the practice of modifying the parameters of a lead-generating system to stimulate a higher success rate as defined by goals. Most conversion optimization is structured to create an increase in ROI (return on investment). We frequently use multivariate and A/B split testing when optimizing conversion, wherein we test two or more systems at the same time, analyze their performance and deduce precisely what action items will bring us closest to the set goals in the least amount of time.
Market diagnostics or analytics is the process of collecting and analyzing business data — especially consumer data. This allows us to assess and improve the effectiveness of a marketing campaign.
In many applications today, there is such a phenomenal quantity of data available that it's difficult to collect and process with traditional database tools. The field of collecting, manipulating and drawing conclusions from massive quantities of data from a particular source is known as big data.
What started as a CMS (content management system) that was only meant to create and edit blog content has grown at a tremendous rate to become the most ubiquitous system for developing websites on the internet. WordPress accounts for an incredible 15% of all sites on the web.

RT @PicardTips: Picard engineering tip: Use the metric system.

4 months ago

RT @PicardTips: Picard management tip: Suppress your inner alarm. Be the calmest person in the room.

1 year ago

RT @dakami: i'm not saying everything you need to know about hacking, machine learning, and hacking machine learning is in this photo https…

1 year ago