February 24, 2016

Merging Two WordPress MySQL Databases The Easy Way

For anyone who doesn’t have extensive knowledge of running custom scripts, getting two SQL databases to merge smoothly can be very difficult. Importing fragments of a database in phpMyAdmin, or trying to manually combine databases in a text editor

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May 27, 2015

Getting Started With The Google Maps API

You’ve probably been noticing that more and more websites are using beautiful and in some cases, branded maps to show all sorts of data (most commonly a business location) on their website.

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May 8, 2015

Making the WordPress Admin Area More Client Friendly

One of the many reasons that WordPress has developed into the most popular CMS is because of how user-friendly the admin area is. However, there are benefits to customizing it even further.

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April 16, 2015

Getting Started With Google Tag Manager

If you’re looking to gather more insight into how your site visitors are interacting with your website but aren’t quite sure about the proper way of collecting such data, Google Tag Manager’s the way to go.

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April 3, 2014

WordPress Security: Password Protect Your Login Page

As wordpress continues to flourish as the most popular CMS on the internet, so too does its popularity as a target for hackers who want to gain unauthorized access to your site. Let’s take a look at some additional security steps to secure your site.

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February 27, 2014

How to Track Google Analytics Demographics When Using Universal Analytics

If you’ve been tracking your website’s analytics using Google’s Universal Analytics code, you may have noticed that you’re unable to track user demographics. Fortunately, with a few adjustments, we can set up Google Analytics to track user demographics while still reaping the benefits of using the Universal Analytics code.

Filed under: Analytics & Diagnostics, Tutorials
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January 27, 2014

Buffer App: Social Media Automation Tool

Managing and maintaining a social media profile can be a handful, especially if you’re managing several social media accounts for a number of clients. You all ready know the importance of producing quality content and how time consuming it can become.

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December 12, 2013

Top 3 Sublime Text Plugins

If you’re a developer, I don’t need to tell you about the importance of taking steps to maximize the efficiency of your workflow. And if you’re anything like me, your always looking out for the next best thing to come along and do just that. Luckily for you, you’ve stumbled on a small gold mine here, if you’re not familiar with Sublime Text.

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December 5, 2013

How to Block Pop Ups on Google Chrome

Once you read this blog post about how to block pop ups on Google Chrome you’ll be set for an ad-free internet browsing experience.

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December 4, 2013

Customizing the WordPress Login Page

Before giving a client access to their brand new website, customizing the login page to reflect the branding / design of the website is just icing on the cake.

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Base Terminology

SEO is the process of affecting the visibility of a website or a web page in a search engine's un-paid ("organic") search results.
The semantic web refers to the next stage of the world wide web and aims to ascribe semantic meaning to all web content through a collection of systems of classification. This means that, in the future, machines will be able to better understand the content we produce, resulting in better search results, new applications and an Internet that is fundamentally different from the one we use today!
What if each of the objects around you had a unique identifier that can be connected to the Internet? The goal of the Internet of things is to equip all objects in the world with tags that allow them to be digitally organized or manipulated. The implications? Less theft, less waste and the ability to control your surroundings in a manner never before possible.
Conversion optimization is the practice of modifying the parameters of a lead-generating system to stimulate a higher success rate as defined by goals. Most conversion optimization is structured to create an increase in ROI (return on investment). We frequently use multivariate and A/B split testing when optimizing conversion, wherein we test two or more systems at the same time, analyze their performance and deduce precisely what action items will bring us closest to the set goals in the least amount of time.
Market diagnostics or analytics is the process of collecting and analyzing business data — especially consumer data. This allows us to assess and improve the effectiveness of a marketing campaign.
In many applications today, there is such a phenomenal quantity of data available that it's difficult to collect and process with traditional database tools. The field of collecting, manipulating and drawing conclusions from massive quantities of data from a particular source is known as big data.
What started as a CMS (content management system) that was only meant to create and edit blog content has grown at a tremendous rate to become the most ubiquitous system for developing websites on the internet. WordPress accounts for an incredible 15% of all sites on the web.

RT @PicardTips: Picard engineering tip: Use the metric system.

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